Media 360 » Production

Design/Brand

takemedia — Fri, 11 Nov 2011 16:12:37 +0000

With an increasing importance in recent years, the design and brand set up technical ways to visually communicate a concept, an idea or a brand, in this case, about a city or region. Being intellectual raw material, both rely on a visual culture, social and psychological that communicates in a creative and captivating way. For this it is important to have specific knowledge to enable that the graphic image passes to the intended message leading into memorizing and with the public’s identification. This is only possible having perfect knowledge of the target market, the in which region it operates and, of course, professional that make use of the best technologies by combining with them creativity and innovation. Thus, it is appropriate to ensure consistency of produced graphical parts, the timing creation and production is reduced and establishes closeness to the strategic direction of the brand / region and its products, visible in every image transmitted by each holder.

Media Library – Photo library and video library

takemedia — Fri, 11 Nov 2011 16:10:28 +0000

With a competent team of professionals, including photographers, cameramen, editors and producers, media 360 lets you create and deliver quality broadcast media. The contents are then displayed, selected, processed and organized for future use. Accordingly, videos and photos are categorized by topics, dates, events, among others areas, on a user-friendly bases. These materials may be useful as a complement of press releases sent to journalists, preparing documents, reports or events. They also allow their use in graphic pieces – brochures, catalogs and other – and in media such as websites and DVD’s.

All the materials that are available in the Media Library are divided between the Video Library where all video content is archived and the Photo Library that gathers photographs and other images.

A couple of internally produced content may be added to the respective bases of other images that are considered useful for communication.

Clipping

takemedia — Fri, 11 Nov 2011 16:04:10 +0000

Clipping is the process of a selection of news in newspapers, magazines and other media, which result in bundling of clippings and other materials – properly dated and organized – concerning matters of interest to an entity.

A daily query is done of all the media, regional and national, to gather any published news about that institution or of your interess. This allows having notion of regularity with a respective name, trade mark, design, published, space they occupy and the way that it is said. The utility of this service is a primary strategic need for defense of the name and image. Having access to information that is issued and published in the media allows you to react, on time, to negative news and also allows you to take advantage of positive news amplifying its aspects and its dissemination.

Public Relations and Press Consultancy

takemedia — Fri, 11 Nov 2011 15:52:36 +0000

Communication tools developed for organizations that manage the relationship between a person, entity or company and the press. In fact, Consultancy is one of the fundamental tools of Public Relations for any institution or company. Close contact with the media and the public and knowing how to do it can be decisive for success or failure. In this contact, namely the production and sending of content disposition information for publication in the media and other information of public interest or the promotion of activities and events all enter. The purpose of the advice involves treating all the necessary information in the form of a press release where the subject, contacts and other materials such as photographs and videos are available.